Optimal Video Export Settings for Facebook Using Adobe Premiere Pro

Optimal Video Export Settings for Facebook Using Adobe Premiere Pro

When exporting videos for Facebook, it's crucial to ensure optimal quality and compatibility. Below are the recommended settings to achieve that goal using Adobe Premiere Pro.

Export Settings for Facebook Videos

Ensuring your exported video meets Facebook's requirements is essential. Here are the detailed export settings you should follow:

General Settings

Format: H.264 Preset: Match Source - High bitrate (or customize as needed) Output Name: Choose a file name and location for your exported video

Video Settings

Setting Explanation Resolution 1080p 1920 x 1080 is recommended for high quality. You can also use 720p 1280 x 720 for smaller file sizes. Frame Rate 30 fps is standard, but you can use 60 fps if your original footage is at that frame rate. Field Order Progressive Aspect Ratio Square pixels 1.0 Bitrate Settings Bitrate Encoding: VBR 2 pass for better quality Target Bitrate: 8 Mbps for 1080p, 4 Mbps for 720p Maximum Bitrate: 16 Mbps for 1080p, 8 Mbps for 720p

Audio Settings

Setting Explanation Audio Codec AAC Sample Rate 48 kHz Channels Stereo Audio Bitrate 320 kbps

AddITIONAL SETTINGS AND TIPS

Ensure that the Render at Maximum Depth and Use Maximum Render Quality options are checked for the best quality. Consider enabling Use Previews if you have rendered previews to speed up the export process. Keep an eye on the file size as Facebook has upload limits, and larger files may take longer to upload. If creating content specifically for mobile, use a vertical format (9:16) or square (1:1) for better engagement. Always preview your exported video before uploading to ensure quality and compatibility.

After setting these parameters, click on Export to begin the process. Adjust any settings based on your specific needs or preferences!

It's worth noting that the settings are the same in all video editing software, not just Adobe Premiere Pro.

Note: Follow the above steps to optimize your video for Facebook. Watch all videos to enter our 150 giveaway!